Lebanese Republic 
Announcements
The Ministry Of Economy and Trade in cooperation with WIPO is organizing a Trademark workshop on May 22 and 23, 2017
The Ministry of Economy and Trade in cooperation with The World Intellectual Property Organization (WIPO) is organizing a Trademark workshop entitled “" Trademarks: From Protection to Use as a Business Tool "
The Workshop will take place on Monday and Tuesday May 22 and 23, 2017 at the Social and Economic Council, Hsein El Ahdab Street, Near Nejmeh Square,5th floor, Building 200 Down Town - Beirut.
Provisional Program
prepared by the International Bureau of WIPO
Monday, May 22, 2017
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8.00 – 8.30
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Registration
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8.30 – 9.00
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Opening session
Welcome remarks by:
The representative of the Ministry of Economy and Trade of the Republic of Lebanon, Beirut
The representative of the World Intellectual Property Organization (WIPO), Geneva
The representative of the Economic and Social Council ECOSOC
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9.00 – 9.45
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Topic 1
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International Framework for Dealing with Trademark Applications, Registrations and Post-Registration Action: The Trademark Law Treaty (TLT) and the Singapore Treaty on the Law of Trademarks (STLT)
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Speaker:
Mrs. Martha Friedli, Head, Trademark Law Section, Law and Legislative Advice Division, Brands and Designs Sector, WIPO
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9.45 – 10.00
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Discussion
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10.00 – 10.45
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Topic 2
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Grounds for Refusal of Trademark Registration:
Overview of National and Regional Systems
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Speakers:
Mrs. Martha Friedli
Local Speaker
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10.45 – 11.00
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Discussion
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11.00 – 11.15
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Coffee Break
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11.15 – 12.00
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Topic 3
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Trademarks as a Tool for Maximizing the Visibility and Market Share of Small and Medium-Sized Enterprises (SMEs)
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Speaker:
Mr. Amr Abdelaziz, Counsellor, Regional Bureau for Arab Countries, Development Sector, WIPO
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12.00 – 12.15
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Discussion
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12.15 – 13.00
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Topic 4
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The Trademark Registration Process in Lebanon
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Speaker: Mr. Wissam El Amil, IP Expert, Head of the IP Unit, Ministry of Economy and Trade
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13.00 – 13.15
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Discussion
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Tuesday, May 23, 2017
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9.00 – 9.45
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Topic 1
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Contemporary Issues Relating to Trademark Protection:
Plain Packaging for Tobacco Products
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Speaker:
From Jordan
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9.45 – 10.00
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Discussion
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10.00 – 10.45
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Topic 2
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Trademark Opposition Procedures: To Have or not to Have – That is the Question
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Speakers:
Mrs. Martha Friedli
From Jordan
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10.45 – 11.00
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Discussion
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11.00 – 10.45
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Topic 3
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Determination of the Well-known Character of a Mark: An old Problem and some Contemporary Solutions
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Speakers:
From Jordan
Mrs. Martha Friedli
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11.45 – 12.00
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Discussion
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12.00 – 12.15
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Coffee Break
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12.15 – 13.00
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Topic 4
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Discussion: Trademarks and Consumers:
The Missing Link?
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Facilitators: Mrs. Martha Friedli
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Speakers:
From Jordan
From the representative of the Ministry of Economy and Trade
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13.00 – 13.15
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Discussion
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13.15
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CLOSING SESSION
Closing remarks by:
- The representative of the Ministry of Economy and Trade of the Republic of Lebanon
- The representative of WIPO
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